Hops & Horror Project
Project Overview
In preparation for an interview, I was asked to ideate on the branding for a hypothetical event. All of the specifics were left up to me and so, I decided to combine two passions: beer and horror films.
LINKS
Concept
A partnership with breweries to collaborate on event specific designs that would accompany film screenings. The brewery (that’s you guys) and myself would work together to select a film or series of films to be shown on site. Then, we’d work together to create a sticker or series of stickers (designed by me) to be placed onto a selection of cans for the evening. These cans would be marketed as ‘collectors’/’variant’ designs and be sold only at the screening. (If cans aren’t your thing, this could also be translated to limited release pint glasses or, hell, even coasters.)
